Get More Sales from Window Tint Marketing

Miami-based window tinting company got 450% ROAS

They do amazing work helping people keep their homes, offices, and boats cooler, safer, and more private. But their ads were pulling in people asking about car tinting they don't even offer. We fixed that, and now they're getting leads that actually make sense for their business.

~$29

per lead from ads

57%

converted leads

-76%

cost per conversion

450%

ads ROAS

Miami beachfront building with tinted windows

This Miami-based company makes spaces more comfortable to live and work in. Whether it's cutting down on heat, adding privacy, or getting rid of that dark, odd-looking glass, their window tinting does the trick.

With thousands of windows installed across Miami, they know their way around every job. Stuffy living rooms that turn into saunas by 2pm? Fixed. Glass-walled offices where everyone can see your screen? Sorted.

They work with automotive, commercial, and residential clients. From heat-rejecting ceramic tints to decorative films, they've got options for every situation and budget.

And they only use top-quality tints and films that actually last. No cheap stuff that bubbles up after a year in the Florida sun.

The Challenge

We kept getting calls about car tinting, which we don't even do. Meanwhile, the residential and commercial jobs we actually wanted were going to competitors.

— Miami Window Tinting

When they first got in touch, their ads were running. Leads were coming in. But most of them were asking about car tinting, a service they don't even offer.

It was draining the budget and wasting the team's time. Every call that went nowhere meant a real job was slipping through to someone else. The demand was there, just not the right kind.

They'd tried Google Ads before, but nothing stuck. Targeting was too broad. Clicks led nowhere. And without proper tracking, they had no idea which campaigns were actually working.

What they needed wasn't just more ads. They needed a comprehensive marketing audit and a strategy built around their actual services: residential, commercial, and marine tinting. A system that brought in the right leads, not just more of them.

What We Found in the Audit:

✕
Ads attracting car tinting enquiries they don't service
✕
Budget draining on irrelevant clicks
✕
No tracking to see which leads converted to jobs
✕
Previous agency campaigns that never delivered
✕
Competitors winning the jobs they actually wanted
✕
No differentiation in a crowded Miami market

From high CPL to market dominance in Miami

Before

$200+

Cost Per Lead

Eating margins

Low

Lead Quality

Volume over quality

None

Attribution

No tracking

Generic

Ads

No differentiation

After Partnership

450%

ROAS

Strong returns

$47

Per Lead

76% reduction

Full

Attribution

Every lead tracked

Dominant

Market

Outperforming rivals

From Quiet Phones to Consistent Bookings

From car tinting leads to a steady stream of residential and commercial jobs

Week 1-2

Fixed Tracking First

Before changing anything, we set up WhatConverts to track every call, form, and lead back to the exact campaign. No more guessing what was working.

Month 1

Cleaned Up the Targeting

Built a negative keyword strategy to block car tinting and irrelevant searches. Kept what was working and rebuilt the structure around high-intent keywords.

Month 2-3

Commercial Campaign Build

Created dedicated ad groups for commercial jobs: office spaces, storefronts, retail. Each with its own keywords and copy that matched what those people were actually searching.

Month 4+

Landing Pages & Local SEO

Built custom pages for each service and location. Geo-modified keywords mapped to dedicated landing pages. Tighter alignment between search, ad, and page.

And now, the results

~$29

per lead from ads

57%

converted leads

-76%

cost per conversion

450%

ads ROAS

Once the new setup went live, things started to shift. Switching to phrase match keywords and building a proper negative keyword list meant the calls coming in weren't from car tint shoppers anymore. They were from people who actually needed the service.

And because each job was worth more, even a few good enquiries made a real impact on the bottom line. The team wasn't wasting hours quoting jobs that would never close.

Over time, cost per lead dropped by 76.48%, and quality shot up. Instead of chasing the wrong leads, they could focus on doing the kind of work they were proud of.

The numbers backed it up. On most months, they hit more than 450% return on ad spend. Understanding how Google Ads costs work helped them budget confidently. For every dollar they put in, they brought back $4.50 in booked work.

But beyond the revenue, something else changed. They weren't guessing anymore. They could plan ahead, fill their calendar, and stop stressing about dry spells. Businesses curious about what this kind of system costs can review our transparent pricing plans.

Leads were coming in steady. They had time to schedule jobs properly instead of scrambling to fill gaps. Ads stopped feeling like a gamble and started feeling like a system.

They knew who they wanted to reach, and they were finally reaching them. See more results like this in our digital marketing case studies library.

4.8 stars out of 116 reviews