Service Agreement

1.1 "Services" refers to the various tasks or products provided by JRR Marketing as displayed on our website. The specific services provided by JRR Marketing will depend on the plan you subscribe to, which may include the following:

(i) Unlimited Plan

The Unlimited Plan is highly adaptable and moulds to your business's evolving needs. It includes ongoing marketing support across areas such as SEO, Google Ads management, landing pages, funnels, content creation, web design, and general marketing tasks. Work is prioritised based on your current goals and may shift from month to month to make sure your marketing stays aligned with your business direction.

(ii) Plan Hours and Work Allocation

Each plan includes a set number of monthly work hours. The Starter Plan includes up to 5 hours of active work per month, plus up to 5 overflow hours for urgent issues. The Unlimited Plan includes up to 20 hours of active work per month, plus up to 5 overflow hours for urgent issues. See Sections 3.5 to 3.10 for how plan hours, time tracking and resource allocation are managed.

1.2 Services may be supplied under a subscription, a Pay Per Lead Schedule, or another written quote accepted by both parties. You may use the Services while the applicable agreement remains active, required access is maintained, and all amounts due are paid on time. We will try our best to keep the Services available, except during planned downtime or unexpected emergencies.

1.3 When using the Services, it's important to follow the rules outlined in the Agreement, including providing correct information, keeping your password secure, and being responsible for everything that happens on your account.

2.1 This Section 2 applies to subscription engagements only. Your subscription begins on the date we receive your first payment and continues for the period you selected when signing up. Monthly plans are 30 days, Quarterly plans are 3 months, and Annual plans are 12 months.

2.2 Either you or JRR Marketing PTE LTD may end this agreement by giving at least 30 days' written notice by email to hello@josiahroche.co during business hours (9 a.m.– 5 p.m. Singapore Time, Monday to Friday, excluding public holidays).

2.3 Your subscription automatically renews at the end of each Billing Cycle for the same length of time as the plan you selected. We will charge your saved payment method through Stripe at the start of each new Billing Cycle.

2.4 By subscribing to our services, you authorise JRR Marketing PTE LTD to automatically debit your designated credit card or payment method through Stripe for the applicable subscription fees.

2.5 Plan Changes During Notice Period

If a cancellation notice is submitted under Section 2.2, the subscription will be considered in a cancellation period from the date notice is received until the effective termination date ("Cancellation Period"). Any scheduled or requested plan changes — including downgrades, upgrades, or billing adjustments — will not take effect during the Cancellation Period. The subscription will continue under the plan active at the time the cancellation notice is given, and all fees for the Cancellation Period will be charged at that plan's rate. For clarity: plan changes requested or scheduled prior to cancellation but due to take effect after the cancellation notice is received will be considered void unless otherwise agreed in writing by JRR Marketing.

3.1 You can use our Services for different projects and sizes that you have signed up for in your plan. We accept unlimited requests and revisions, but we may not always be able to complete them quickly if there is a high volume of work.

3.2 We always try our hardest to avoid making mistakes. However, because creative design and marketing can be complex and subjective in nature, we cannot promise that the services delivered to you will be completely free of errors.

3.3 When you use our Services, you give us information, data, or materials that belong to you ("Customer Content"). By giving us your Customer Content, you are saying that you own it or have permission to share it with us.

3.4 For clients subscribed to the Unlimited Plan, you will own all assets specifically created for your company by JRR Marketing once all fees due have been received.

3.5 Subscription Access Model

The Services are provided on a subscription basis as a pay-for-access model. Each plan grants the Client access to a monthly allocation of JRR Marketing's agency capacity, tools, systems and team resources. The plan fee is paid for ongoing access to that capacity and to the Services described in the Client's subscribed plan; it is not a purchase of a fixed number of billable consulting hours, a guarantee that the full monthly allocation will be consumed, or a deposit against which unused time accrues. JRR Marketing is under no obligation to consume, exhaust or deliver the full monthly hour allocation, and the Client is not entitled to a refund, credit, cash equivalent, rebate or fee adjustment for any portion of the monthly allocation that is not used within a Billing Cycle.

In practice, actual hours used in any given month may run slightly above or below the monthly allocation depending on workload, request volume and team capacity. JRR Marketing aims for delivery to balance out across the subscription term, but no individual month's over-delivery or under-delivery creates a credit, debit, refund entitlement or obligation between the parties.

3.6 Monthly Reset, Add-On Hour Packets and Measurement of Hours

(a) Monthly reset. Plan hour allocations operate on a calendar-month basis. The monthly allocation resets at the start of each calendar month and any unused hours from the prior month expire at that point. This reset is applied uniformly across all clients to keep capacity allocation equitable, and JRR Marketing does not offer preferential rollover, banking or carry-forward arrangements to individual clients.

(b) Add-on hour packets. From time to time the Client may purchase additional hour packets (for example, a 10-hour or 15-hour add-on) on top of the base monthly allocation. Unless otherwise agreed in writing, add-on hour packets are purchased for use within the calendar month in which they are bought. JRR Marketing will use reasonable efforts to consume add-on packet hours within that month where capacity, scope and request volume allow, but full consumption is not guaranteed. Unused add-on hours are subject to the same treatment as unused plan hours under Sections 3.5 and 3.7 and do not carry over, accrue or convert to a refund or credit unless JRR Marketing expressly agrees otherwise in writing.

(c) Non-refundable. Consistent with Section 4.2, all fees for add-on hour packets are non-refundable and non-transferable, including where the Client does not use, or JRR Marketing does not fully consume, the purchased hours within the relevant calendar month.

(d) Cancellation period interaction. Where a cancellation notice has been given under Section 2.2, any add-on hour packets purchased before or during the Cancellation Period remain subject to the calendar-month reset in 3.6(a) and the non-refund posture in 3.6(c). Add-on hours that are not consumed by the effective termination date expire on that date and are not refundable, transferable or convertible to credit, regardless of the reason for non-consumption.

(e) Measurement of hours. Time is measured using JRR Marketing's internal time-tracking tools and is rounded to the nearest fifteen (15) minutes per logged work segment. Time spent on internal coordination, account management, status reporting, tool configuration, briefing, research and quality review that is reasonably attributable to the Client's work is included in plan hour consumption. JRR Marketing's internal records of time consumed are, absent manifest error, conclusive for the purposes of determining when the monthly allocation or an add-on packet has been used.

3.7 Unused Hours and Spillover

Unused plan hours do not accrue, carry over or roll into subsequent Billing Cycles and have no monetary value. JRR Marketing may, at its sole and absolute discretion and on a case-by-case basis, permit a limited amount of spillover from a preceding month where capacity allows. Any such spillover is a goodwill exception, is not a contractual right, does not establish a course of dealing, and may be withdrawn or refused at any time without notice. Reliance on past spillover does not create any expectation of future spillover.

3.8 Time Tracking: Purpose and Limitations

JRR Marketing may track time internally for the sole purposes of capacity management, resource planning, providing the Client with visibility of plan usage, and determining when the monthly allocation has been substantially consumed. Time tracking is an internal operational tool and is not, and shall not be interpreted by the Client as:

• a billable-hours consulting engagement, professional services timesheet, employee time card, payroll record or labour audit;
• a task-by-task activity log, work diary, billing ledger or itemised invoice;
• a representation that any specific minute, entry, timestamp or team member assignment is independently verifiable, approvable, disputable or chargeable; or
• the source of truth for work performed under the plan.

Where JRR Marketing chooses to surface plan usage to the Client, for example through an hours-used indicator, such visibility is provided as a convenience to help the Client anticipate when additional capacity may be required. It does not grant the Client any right to manage, approve, audit, reconcile, dispute, withhold payment against, or micromanage how individual minutes, tasks, team members, internal contractors, tools or other resources are allocated or recorded.

3.9 Source of Truth for Work Performed

The authoritative record of work performed under the plan is the body of client-facing outputs and updates that JRR Marketing makes available, which may include ClickUp workspaces and task boards, task statuses, task comments, delivered assets and files, project updates, weekly summaries, completed-task lists and similar communications. Individual timer entries, internal time descriptions and internal notes are not part of this record and are not deliverables. JRR Marketing is under no obligation to provide narratives, descriptions, explanations, screenshots, breakdowns, screen recordings, justifications or supporting evidence for any individual time entry, timestamp, team member entry or internal work segment. JRR Marketing may, at its discretion, provide additional summaries, explanations or context from time to time; doing so on any occasion does not create a continuing obligation to do so, nor a precedent or course of dealing.

3.10 Operational Control

JRR Marketing retains sole and absolute discretion over task prioritisation, sequencing, scheduling, team and personnel allocation, internal collaboration, choice of tools and systems, internal workflow, and the manner in which plan hours and agency resources are used to deliver the Services, provided that the work performed relates to the Client's subscribed plan and the scope contemplated by this Agreement. The Client may submit requests, priorities and feedback through the agreed channels, and JRR Marketing will take these into reasonable account; however, the Client shall not direct, instruct or supervise individual team members, dictate internal processes, or require changes to JRR Marketing's internal operating procedures. Any attempt to use time-tracking visibility, ClickUp access or other operational tooling to audit, direct, performance-manage or restructure JRR Marketing's internal workflow is outside the scope of this Agreement and may, at JRR Marketing's discretion, be treated as a material breach under Section 2.

3A.1 Application and written acceptance

Selecting pay per lead, submitting an application, or proposing a rate is an invitation to negotiate only. It does not require JRR Marketing to accept the engagement, does not create a client relationship, does not approve the proposed rate, and does not authorise a payment. A pay per lead engagement begins only when JRR Marketing confirms acceptance in writing, both parties accept a written Pay Per Lead Schedule, and the Client completes the separate payment-authorisation process.

The Pay Per Lead Schedule records the agreed currency, rate for each Qualified Lead, services, campaign scope, territory, attribution source, invalid-lead rules, billing date, notice period, and any account-specific conditions. If the Schedule conflicts with this Agreement on a pay per lead term, the Schedule controls for that term.

3A.2 Qualified Leads

A "Qualified Lead" is an enquiry that meets the written definition in the Pay Per Lead Schedule and is first recorded by the agreed tracking system during the engagement. A Qualified Lead may be a call, form submission, message, booking, or another recorded enquiry specified in the Schedule. A lead does not need to purchase, attend an appointment, answer a return call, or become a customer unless the Schedule expressly makes that event part of the qualification standard.

3A.3 Invalid leads and duplicates

A lead is invalid only when it meets an exclusion written in the Pay Per Lead Schedule. Possible exclusions may include provable spam or bot activity, false contact details, a duplicate received within the agreed duplicate period, an existing customer, an enquiry outside the agreed location, or a request for a service outside the agreed scope. An exclusion applies only when it is included in the Schedule. The Client cannot introduce new exclusions or change the qualification standard retrospectively.

3A.4 Attribution, reporting, and disputes

The tracking platforms, call recordings, form records, landing-page records, advertising-platform records, and related systems named in the Pay Per Lead Schedule are the authoritative records for lead attribution, unless the Client supplies reasonable evidence of an error. JRR Marketing will provide a monthly lead statement showing the leads and fees counted for the billing period.

The Client must dispute a lead in writing within five business days after the monthly lead statement is delivered. The dispute must identify the lead and include the evidence supporting the applicable written exclusion. JRR Marketing will review the evidence in good faith and remove or credit any lead that meets an agreed exclusion. A lead not disputed within that period is accepted for billing. This process does not limit rights that cannot lawfully be limited.

3A.5 Lead rate, agency fees, and team capacity

The Client's proposed rate is not binding. The rate becomes binding only when it is accepted in the Pay Per Lead Schedule. There is no fixed monthly agency management fee under this model. The Client remains responsible for advertising spend, taxes, and approved third-party platform costs. JRR Marketing may allocate team time, personnel, tools, and other agency resources according to the agreed lead rate, expected volume, account complexity, and work required to improve performance.

3A.6 Advertising spend

The Client funds advertising spend directly and keeps a valid payment method with each advertising platform. Advertising spend is separate from JRR Marketing's lead fees and remains payable whether or not a click produces a lead. The Client carries the advertising-spend risk. JRR Marketing does not finance media spend, reimburse unsuccessful spend, or deduct advertising costs from lead fees.

3A.7 Operational control and access

The Client must provide the access, approvals, information, and technical cooperation specified in the Pay Per Lead Schedule. During the engagement, JRR Marketing has operational control over the agreed advertising campaigns, tracking, testing, and landing pages so it can manage the path from ad click to enquiry. The Client retains ownership of its accounts and business assets but must not alter, disable, bypass, duplicate, or interfere with the managed campaigns, tracking, or landing pages without JRR Marketing's prior written approval.

JRR Marketing may pause campaigns and Services if access is withdrawn, tracking is disabled, required information is withheld, lead records are manipulated, or the Client makes unapproved changes that affect measurement or performance. A pause does not remove fees already earned for Qualified Leads.

3A.8 Variable automatic payments through Stripe

By accepting the Pay Per Lead Schedule and completing the separate Stripe payment-authorisation process, the Client authorises JRR Marketing PTE LTD to save the selected payment method and charge it after each monthly reconciliation. The amount charged is calculated as the number of accepted Qualified Leads multiplied by the agreed rate, plus applicable taxes and any approved third-party costs stated in the Schedule. Charges are made on the billing date stated in the Schedule, normally after the five-business-day dispute period. JRR Marketing will provide an invoice or receipt showing the calculation.

The separate card-verification payment is US$1.00. It is a non-refundable verification charge, not advertising spend, not a monthly agency fee, and not a credit against later Qualified Lead charges, except where a refund is required by law or the payment was processed in error. The Stripe Checkout screen will display this amount before the Client confirms payment.

This authority applies only to charges permitted by this Agreement and the Pay Per Lead Schedule. The Client must keep a valid payment method on file and promptly update expired or replaced payment details. The application form and proposed rate alone do not authorise JRR Marketing to save or charge a payment method.

3A.9 Non-payment, reversals, and recovery

If a charge fails, is reversed, or remains unpaid, JRR Marketing may retry the payment, pause campaigns and Services, withhold unpaid deliverables, and recover the overdue amount under Sections 4 and 5. The Client must use the lead-dispute process in Section 3A.4 before initiating a chargeback concerning lead quality or qualification. A dishonest chargeback, concealment of lead records, deliberate tracking interference, or other attempt to avoid valid lead fees is a material breach.

3A.10 Termination

The notice period in the Pay Per Lead Schedule applies. If the Schedule does not state another period, either party may terminate the pay per lead engagement on 30 days' written notice. Qualified Leads delivered through the effective termination date remain payable. JRR Marketing may terminate or suspend the engagement immediately for non-payment, a dishonest chargeback, manipulated records, revoked access, unlawful activity, or material interference with the agreed tracking and delivery systems.

3A.11 No sales, revenue, or lead-volume guarantee

Pay per lead makes JRR Marketing's agency fee dependent on Qualified Leads; it does not make JRR Marketing responsible for the Client's sales process or advertising spend. JRR Marketing does not guarantee a minimum lead volume, conversion rate, customer value, revenue, profit, return on advertising spend, or business outcome. Lead volume and quality can change because of competition, demand, budgets, platform decisions, the Client's offer, response speed, sales process, and other factors outside JRR Marketing's control.

3A.12 Lead data and client reporting

Each party must handle personal data lawfully and only for the purposes permitted by this Agreement, the Privacy Policy, the Pay Per Lead Schedule, and applicable data-protection law. The Client is responsible for its follow-up, CRM use, retention, and treatment of lead data after receiving it. Where the Schedule requires sales-status or lead-quality reporting, the Client must provide complete and accurate updates and must not conceal, delete, or misclassify records to reduce fees.

4.1 Fees for any services will be as stated on the Quote or Pay Per Lead Schedule and are exclusive of GST and other applicable taxes.

4.2 All fees are non-refundable and non-transferable, except for a lead credit approved under Section 3A.4 or where applicable law requires otherwise. This includes situations where the Client decides to cancel or terminate the Services.

4.3 If any invoiced amount remains unpaid past the due date, you agree to pay interest at a rate of 2% per month on the outstanding balance.

4.4 In the event of non-payment and if legal action becomes necessary to recover outstanding amounts, you agree to be responsible for all costs associated with collection including legal fees and court costs.

If an amount remains overdue after reasonable notice, JRR Marketing PTE LTD may engage a properly authorised debt collection provider or legal counsel, or begin lawful recovery proceedings. The Client must pay the reasonable recovery costs actually incurred, including collection commissions, filing fees, court costs, process-serving fees, and legal fees, to the extent permitted by applicable law.

JRR Marketing PTE LTD will not be held responsible for any delays or disruptions in service delivery due to unforeseen obstacles, including:

• Inability to access crucial tools or systems because you haven't provided the required permissions
• Delayed responses from your end (more than one business day)
• External events beyond our control, such as natural disasters or third-party service interruptions

7.1 JRR Marketing offers a performance guarantee as part of the "Unlimited Plan." Under this guarantee, if JRR Marketing does not outperform your current agency or in-house team's results within the first 90 days of the contract, JRR Marketing will refund the retainer fees paid for that initial 90-day period.

7.2 To qualify for the performance guarantee, clients must prepay the full amount for the 90-day period and commit to a full 90-day period of the Unlimited Plan.

7.3 Outside the specific performance guarantee detailed above, JRR Marketing does not guarantee any particular outcomes, such as overall business success, profitability, or growth.

7.4 The Unlimited Plan performance guarantee does not apply to a pay per lead engagement unless the Pay Per Lead Schedule expressly states otherwise.

Each service we offer has specific delivery timeframes, detailed in the corresponding expectations document. Refer to the relevant document for Daily Expectations, Google Ads Expectations, and Page Expectations.

All deliverables shall remain the intellectual property of JRR Marketing until full payment is received unless otherwise stipulated. The use of third-party materials and necessary licences for certain fonts or software shall be procured by the client, unless otherwise agreed.

Should a project involve fonts that aren't owned by JRR Marketing, we will clearly notify you. It becomes your responsibility to purchase the necessary licences, and failure to obtain the required licences makes you liable for any consequences.

Our website may feature links to third-party websites or services. We don't oversee, nor are we responsible for, the content, policies, or practices of these third-party entities. Any losses or damages arising from your interactions with these third-party sites or services are not our liability.

We may share limited client information with trusted affiliates, partners, and third-party vendors strictly for the purpose of operating our business, delivering services, and providing customer support.

We do not sell, rent, or share personal information, including phone numbers, with third parties for their marketing or promotional purposes. All data is handled in accordance with applicable data protection laws.

This includes ensuring that SMS consent is not shared with third parties.

By providing your phone number, you agree to receive SMS messages from JRR Marketing related to your services, including updates, reminders, and support responses. Message frequency varies depending on your engagement with our team. Message and data rates may apply. You can opt out at any time by replying STOP. For assistance, reply HELP or contact us directly.

Both JRR Marketing and clients are expected to comply with all relevant data protection laws, including GDPR and PDPA. For a detailed understanding of our data handling and protection practices, refer to our Privacy Policy.

Any feedback you provide to us, whether it's questions, comments, or suggestions, will be treated as non-confidential and non-proprietary. This means that we can use, share, or disclose your feedback as we see fit, without needing to get your permission.

You grant JRR Marketing the right to use and disclose any data (including sales metrics, ROI improvements, etc.) resulting from our services. This use will always comply with data protection and privacy regulations.

JRR Marketing can use the client's name, logo, and branding to announce or promote the business relationship, market and advertise JRR Marketing's services, create and distribute case studies or testimonials, and display such information in marketing materials.

To deliver our services and resolve technical issues, we may need to share certain information or data with third party service providers. We only share the minimum information necessary, and only for the purpose of providing, maintaining, or supporting the services we deliver to you. We do not sell your data.

All content on this website, including articles, images, logos, and trademarks, belongs to JRR Marketing PTE LTD. It's protected under Singapore Intellectual Property, Copyright laws, and other relevant international conventions.

While we permit links to our website, implying that JRR Marketing endorses any third-party ideas, using our Content without consent, or commercialising any of our Content is strictly prohibited.

You must use this website lawfully. You are prohibited from uploading, distributing, or publishing any content that:

• Is defamatory, obscene, or abusive
• Contains harmful software elements like viruses
• Infringes upon others' rights, including intellectual property
• Is false or misleading

Commercial solicitation, advertising, or using the website in competition against us is strictly prohibited.

If we are unable to provide services under this agreement because of things that are outside our control, including but not limited to a pandemic, government shutdown, natural disasters, fire, explosion, war, civil disorder, industrial disputes, acts of government, or hostile network attacks, we hold no liability for failure to perform. We will resume providing services when these circumstances have been resolved.

We are not accountable for any indirect losses you may suffer, including lost profits or data, due to our services. If any claim arises related to our agreement, irrespective of its basis, our maximum liability is fifty (50) Singapore Dollars.

By using our services, you agree to protect and not hold JRR Marketing responsible for any issues that arise from your use or content. If legal claims or expenses occur due to your actions, you assume all associated costs.

JRR Marketing will rectify any specific issues directly caused by our team, provided the errors are within our control and technical ability to fix. Post-contract termination, JRR Marketing will extend goodwill support to rectify any such issues within 30 days after the termination date.

You use our services entirely at your discretion. They are provided "AS IS" without any guarantees. While we strive to provide excellent service, we can't assure:

• Constant, uninterrupted access to our service
• Immediate rectification of any service errors
• Absolute protection from malware or malicious components
• That our service will fulfil all your unique needs

The guidance provided through our website or services is general in nature and doesn't substitute for specialised advice. It doesn't account for your specific situation. You should tailor our guidance to your unique circumstances. We neither guarantee specific outcomes nor provide specific legal, financial, or other professional counsel.

Users are strictly prohibited from attempting to reverse engineer, bypass security, or tamper with any part of our website.

This agreement operates under Singapore's laws. Failure to enforce any clause doesn't waive our right to do so in the future. If a clause is deemed invalid by a court, all other clauses remain effective. This agreement is the comprehensive accord between the parties about our services and overrides all previous agreements.

Should any disputes arise from this agreement, parties commit to mediation in Singapore with a mutually agreed-upon mediator. If unresolved, the conflict will be arbitrated under the Singapore International Arbitration Centre (SIAC) Rules.

We may update or modify the website, including carrying out automatic or manual updates, at any time and without prior notice. We also reserve the right to modify or replace these Terms at any time, at our sole discretion. By continuing to access or use our Service after revisions become effective, you agree to be bound by the revised terms.

If any provision of this agreement is found to be invalid or unenforceable, the remaining provisions will continue to be valid and enforceable.

If you have any questions about these Terms, don't hesitate to get in touch with us via our website or at hello@josiahroche.co.